中国科学院机构知识库网格
Chinese Academy of Sciences Institutional Repositories Grid
Empirical analysis of major determinants of farmers' fruit marketing channels

文献类型:EI期刊论文

作者Huang Ji-Kun
发表日期2009
关键词Fruits Marketing Retail stores
英文摘要This paper analyzes determinants of fruit marketing choices by farmers. Based on data from a stratified random sampling survey of the 338 apple production households in 35 villages in Shandong province, characteristics of farmers' marketing choices are discussed. The determinants of the marketing and choices are estimated econometrically. The results show that although the modern marketing channels such as processing firms, export firms, supermarkets and specialized suppliers have been emerging and grown rapidly, farmers' marking channels are still dominated by small wholesaler and brokers. Major factors affecting farmers' marking channel choices are transport and market infrastructure, regional scale of production, farmers' non-farm employment and the wealth of farmers. Moreover, the small farmers are not excluded from emerging of wholesale markets and modern channels and they have benefited from the market expansion too. Based on the results of this study, several policy implications are provided.
出处Xitong Gongcheng Lilun yu Shijian/System Engineering Theory and Practice
29期:4页:58-66
收录类别EI
语种英语
源URL[http://ir.igsnrr.ac.cn/handle/311030/24502]  
专题地理科学与资源研究所_历年回溯文献
推荐引用方式
GB/T 7714
Huang Ji-Kun. Empirical analysis of major determinants of farmers' fruit marketing channels. 2009.

入库方式: OAI收割

来源:地理科学与资源研究所

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