中国科学院机构知识库网格
Chinese Academy of Sciences Institutional Repositories Grid
Exploring How Tourist Engagement Affects Destination Loyalty: The Intermediary Role of Value and Satisfaction

文献类型:期刊论文

作者Zhou, Meijing2; Yu, Hu1,3
刊名SUSTAINABILITY
出版日期2022-02-01
卷号14期号:3页码:17
关键词customer engagement tourist engagement perceived value tourist satisfaction destination loyalty
DOI10.3390/su14031621
通讯作者Yu, Hu(yuhu@igsnrr.ac.cn)
英文摘要A conceptual network between and among tourist engagement, perceived value, tourist satisfaction, and destination loyalty was constructed and validated based on 401 valid samples collected in Phoenix Ancient Town, a famous destination in western Hunan, China. The research results confirm the logic chain in marketing psychology of "engagement-value-evaluation/behavior" in the context of a tourism destination. Specifically, tourist engagement has direct positive effects on destination loyalty, but not on tourist satisfaction. In addition, tourist engagement exerts indirect positive effects on destination loyalty by producing functional value and emotional value for tourists which, in turn, promotes tourist satisfaction towards a destination. However, the indirect influences of tourist engagement on tourist satisfaction and destination loyalty by way of creating tourists' social value are not significant. This research validates the role of tourist engagement in the formation of destination loyalty from a tourist value perspective and thereby offers a new theoretical clue for tourism marketing.
WOS关键词VALUE CO-CREATION ; CUSTOMER ENGAGEMENT ; PERCEIVED VALUE ; BEHAVIORAL INTENTIONS ; BRAND ENGAGEMENT ; SCALE DEVELOPMENT ; CONSUMER ; EXPERIENCE ; SCIENCE ; QUALITY
资助项目Research on the Second Qinghai-Tibet Plateau Scientific Expedition[2019QZKK0401] ; National Natural Science Foundation of China[41701164] ; Central South University
WOS研究方向Science & Technology - Other Topics ; Environmental Sciences & Ecology
语种英语
WOS记录号WOS:000756069900001
出版者MDPI
资助机构Research on the Second Qinghai-Tibet Plateau Scientific Expedition ; National Natural Science Foundation of China ; Central South University
源URL[http://ir.igsnrr.ac.cn/handle/311030/171308]  
专题中国科学院地理科学与资源研究所
通讯作者Yu, Hu
作者单位1.Chinese Acad Sci, Inst Geog Sci & Nat Resources Res, Beijing 100101, Peoples R China
2.Cent South Univ, Business Sch, Changsha 410083, Peoples R China
3.Chinese Acad Sci, Key Lab Reg Sustainable Dev Modelling, Beijing 100101, Peoples R China
推荐引用方式
GB/T 7714
Zhou, Meijing,Yu, Hu. Exploring How Tourist Engagement Affects Destination Loyalty: The Intermediary Role of Value and Satisfaction[J]. SUSTAINABILITY,2022,14(3):17.
APA Zhou, Meijing,&Yu, Hu.(2022).Exploring How Tourist Engagement Affects Destination Loyalty: The Intermediary Role of Value and Satisfaction.SUSTAINABILITY,14(3),17.
MLA Zhou, Meijing,et al."Exploring How Tourist Engagement Affects Destination Loyalty: The Intermediary Role of Value and Satisfaction".SUSTAINABILITY 14.3(2022):17.

入库方式: OAI收割

来源:地理科学与资源研究所

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