RESEARCH ON REGIONAL RURAL TOURISM CONSTRUCTION AND DEVELOPMENT STRATEGIES BASED ON TOURISTS' PERCEIVED VALUE - TAKING THE GREATER BAY AREA AROUND HANGZHOU BAY AS AN EXAMPLE
文献类型：期刊论文
| 作者 | Xu, Chunhong; Ding, Lei; Zhu, Jun; Shen, Shiwei |
| 刊名 | FRESENIUS ENVIRONMENTAL BULLETIN
 |
| 出版日期 | 2021 |
| 卷号 | 30期号:4页码:3594-3601 |
| 关键词 | SERVICE QUALITY |
| 英文摘要 | It is an important development plan of national tourism construction in the new era to develop rural tourism towns with regional characteristics and special ethnic features and to construct a group of famous tourism towns and villages with distinctive landscape. This study took the Greater Bay Area around Hangzhou Bay as the research area and adopted the evaluation method of tourist's perceived value to study and analyze the construction and development status of seven representative rural tourist attractions in the Greater Bay Area around Hangzhou Bay from the perspectives of ecological environment, social environment, cultural environment and tourism products and services. The result of the research showed that at the present stage, the main problems of rural tourism scenic spots in the Greater Bay Area around Hangzhou. Bay included poor humanistic environment, insufficient cultural heritage of rural tourism, serious homogenization of scenic spot tourism projects and products, single tourist structure, low professional quality of scenic spot practitioners, poor service attitude, etc. In view of the existing problems, this study put forward corresponding optimization strategies from three aspects: cultural and social environment, market expansion and operation, scenic spot products and tourism services. |
| 源URL | [http://ir.nimte.ac.cn/handle/174433/22310]  |
| 专题 | 中国科学院宁波材料技术与工程研究所 2021专题_期刊论文 |
| 作者单位 | Xu, CH (corresponding author), Ningbo Polytech, Int Fac, Ningbo 315800, Peoples R China. |
| 推荐引用方式 GB/T 7714 | Xu, Chunhong,Ding, Lei,Zhu, Jun,et al. RESEARCH ON REGIONAL RURAL TOURISM CONSTRUCTION AND DEVELOPMENT STRATEGIES BASED ON TOURISTS' PERCEIVED VALUE - TAKING THE GREATER BAY AREA AROUND HANGZHOU BAY AS AN EXAMPLE[J]. FRESENIUS ENVIRONMENTAL BULLETIN,2021,30(4):3594-3601. |
| APA | Xu, Chunhong,Ding, Lei,Zhu, Jun,&Shen, Shiwei.(2021).RESEARCH ON REGIONAL RURAL TOURISM CONSTRUCTION AND DEVELOPMENT STRATEGIES BASED ON TOURISTS' PERCEIVED VALUE - TAKING THE GREATER BAY AREA AROUND HANGZHOU BAY AS AN EXAMPLE.FRESENIUS ENVIRONMENTAL BULLETIN,30(4),3594-3601. |
| MLA | Xu, Chunhong,et al."RESEARCH ON REGIONAL RURAL TOURISM CONSTRUCTION AND DEVELOPMENT STRATEGIES BASED ON TOURISTS' PERCEIVED VALUE - TAKING THE GREATER BAY AREA AROUND HANGZHOU BAY AS AN EXAMPLE".FRESENIUS ENVIRONMENTAL BULLETIN 30.4(2021):3594-3601. |
入库方式： OAI收割
来源：宁波材料技术与工程研究所
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