Continuous impact of the Beijing Winter Olympic Games on residents' cognition of ice-snow tourism: an moderated mediation model
文献类型:期刊论文
作者 | Zhang, Youyin1; Ye, Chenghao1; Zhang, Shuying2 |
刊名 | CURRENT ISSUES IN TOURISM
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出版日期 | 2024-11-16 |
卷号 | N/A |
DOI | 10.1080/13683500.2024.2428760 |
产权排序 | 2 |
文献子类 | Article ; Early Access |
英文摘要 | The Beijing Winter Olympic Games (BWOG) have catalysed the growth of ice-snow tourism (IST) in China, but the specific impact path remains uncertain. This study employs the Stimulus-Organism-Response (SOR) Model as a framework to scrutinise the continuous impact of the BWOG on Chinese residents' cognition of IST. Using 708 questionnaires from Chinese residents, a relationship model is proposed through Structural Equation Modelling (SEM) and is corroborated by grounded theory, through the analysis of Weibo comments on IST during the first anniversary of the BWOG. The findings indicate a positive correlation between event intensity of the Winter Olympics and travel intention for IST. Furthermore, the perceived utility of IST plays a pivotal mediating role between event intensity and travel intention. Interestingly, event involvement exhibits a negative moderating role, signifying that individuals with low involvement perceive the utility of IST more profoundly. This study, based on these insights, constructs a mechanism to elucidate the impact of mega-sport event tourism effects. |
WOS关键词 | INTERNATIONAL TOURISM ; RISK PERCEPTIONS ; SPORT EVENTS ; ACCEPTANCE ; PARTICIPATION ; TECHNOLOGY ; BEHAVIOR ; LONDON ; ROLES ; TEAMS |
WOS研究方向 | Social Sciences - Other Topics |
WOS记录号 | WOS:001357576200001 |
源URL | [http://ir.igsnrr.ac.cn/handle/311030/209494] ![]() |
专题 | 区域可持续发展分析与模拟院重点实验室_外文论文 |
通讯作者 | Zhang, Shuying |
作者单位 | 1.Beijing Sport Univ, Sch Leisure Sports & Tourism, Beijing, Peoples R China 2.Chinese Acad Sci Beijing, Inst Geog Sci & Nat Resources Res, Key Lab Sustainable Reg Dev & Modeling, Beijing, Peoples R China |
推荐引用方式 GB/T 7714 | Zhang, Youyin,Ye, Chenghao,Zhang, Shuying. Continuous impact of the Beijing Winter Olympic Games on residents' cognition of ice-snow tourism: an moderated mediation model[J]. CURRENT ISSUES IN TOURISM,2024,N/A. |
APA | Zhang, Youyin,Ye, Chenghao,&Zhang, Shuying.(2024).Continuous impact of the Beijing Winter Olympic Games on residents' cognition of ice-snow tourism: an moderated mediation model.CURRENT ISSUES IN TOURISM,N/A. |
MLA | Zhang, Youyin,et al."Continuous impact of the Beijing Winter Olympic Games on residents' cognition of ice-snow tourism: an moderated mediation model".CURRENT ISSUES IN TOURISM N/A(2024). |
入库方式: OAI收割
来源:地理科学与资源研究所
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