Inter-Provincial Similarities and Differences in Image Perception of High-Quality Tourism Destinations in China
文献类型：期刊论文
| 作者 | Zhao, Wudong1,2; Liu, Jiaming1,2; Zhu, He1,2; Li, Fengjiao3; Zhu, Zehui1,2; Rouyu, Zhengchen1,2 |
| 刊名 | LAND
 |
| 出版日期 | 2025-10-05 |
| 卷号 | 14期号:10页码:1999 |
| 关键词 | tourism image perception high-quality tourism destinations big data analysis random forest regression social network analysis inter-provincial Python |
| DOI | 10.3390/land14101999 |
| 产权排序 | 1 |
| 文献子类 | Article |
| 英文摘要 | With the rapid development of China's tourism industry, the homogenization of regional tourism images has become a growing concern. To address this, this study quantifies the similarities and differences in tourism image perception across China's 31 provinces, focusing on 350 5A-level destinations, analyzing 757,046 tourist reviews collected from Ctrip.com in 2024. Using a three-dimensional framework (cognitive, affective, and overall image), we analyze social media data through natural language processing, random forest regression, and social network analysis. Key findings include the following: (1) most comments are positive, with Jiangsu and Chongqing showing high cognitive image similarity but low overall similarity; (2) cognitive image significantly impacts affective image, especially through unique tourism resources; (3) an inter-provincial similarity-difference matrix reveals significant perceptual differences among provinces. This study provides a novel methodological approach for multidimensional image evaluation and offers crucial empirical insights for regional policy-making aimed at optimizing land and tourism resource allocation, balancing regional disparities, and promoting sustainable land use and development across China. |
| URL标识 | 查看原文 |
| WOS关键词 | BEHAVIOR |
| WOS研究方向 | Environmental Sciences & Ecology |
| 语种 | 英语 |
| WOS记录号 | WOS:001603019000001 |
| 出版者 | MDPI |
| 源URL | [http://ir.igsnrr.ac.cn/handle/311030/217794]  |
| 专题 | 区域可持续发展分析与模拟院重点实验室_外文论文 |
| 通讯作者 | Liu, Jiaming |
| 作者单位 | 1.Univ Chinese Acad Sci, Coll Resources & Environm, Beijing 100049, Peoples R China; 2.Chinese Acad Sci, Inst Geog Sci & Nat Resources Res, Key Lab Reg Sustainable Dev Modeling, Beijing 100101, Peoples R China; 3.Tsinghua Univ, Sch Architecture, Beijing 100084, Peoples R China |
| 推荐引用方式 GB/T 7714 | Zhao, Wudong,Liu, Jiaming,Zhu, He,et al. Inter-Provincial Similarities and Differences in Image Perception of High-Quality Tourism Destinations in China[J]. LAND,2025,14(10):1999. |
| APA | Zhao, Wudong,Liu, Jiaming,Zhu, He,Li, Fengjiao,Zhu, Zehui,&Rouyu, Zhengchen.(2025).Inter-Provincial Similarities and Differences in Image Perception of High-Quality Tourism Destinations in China.LAND,14(10),1999. |
| MLA | Zhao, Wudong,et al."Inter-Provincial Similarities and Differences in Image Perception of High-Quality Tourism Destinations in China".LAND 14.10(2025):1999. |
入库方式： OAI收割
来源：地理科学与资源研究所
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