The hidden opportunity cost of time effect on intertemporal choice
文献类型：期刊论文
| 作者 | Zhao, Cui-Xia1; Jiang, Cheng-Ming2 ; Zhou, Lei3; Li, Shu3; Rao, Li-Lin3; Zheng, Rui3
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| 刊名 | FRONTIERS IN PSYCHOLOGY
 |
| 出版日期 | 2015-03-27 |
| 卷号 | 6期号:0页码:1-7 |
| 关键词 | intertemporal choice opportunity cost time SS choice LL choice |
| ISSN号 | 1664-1078 |
| 英文摘要 | An interesting phenomenon called "hidden opportunity cost of time effect" was detected in intertemporal choices. The majority of our participants preferred the smaller but sooner (SS) option to the larger but later (LL) option if opportunity cost was explicit. However, a higher proportion of participants preferred the LL to SS option if opportunity cost was hidden. This shift violates the invariance principle and opens a new way to encourage future-oriented behavior. By simply mentioning the "obvious" opportunity cost of alternatives, decision makers can be more informed in prioritizing their long-term goals rather than short-term goals. |
| 收录类别 | SSCI |
| 语种 | 英语 |
| WOS记录号 | WOS:000352029200001 |
| 源URL | [http://ir.psych.ac.cn/handle/311026/13509]  |
| 专题 | 心理研究所_中国科学院行为科学重点实验室 |
| 作者单位 | 1.Shandong Normal Univ, Sch Psychol, Jinan, Peoples R China 2.Zhejiang Univ Technol, Coll Econ & Management, Hangzhou, Zhejiang, Peoples R China 3.Chinese Acad Sci, Inst Psychol, Key Lab Behav Sci, Beijing 100101, Peoples R China |
| 推荐引用方式 GB/T 7714 | Zhao, Cui-Xia,Jiang, Cheng-Ming,Zhou, Lei,et al. The hidden opportunity cost of time effect on intertemporal choice[J]. FRONTIERS IN PSYCHOLOGY,2015,6(0):1-7. |
| APA | Zhao, Cui-Xia,Jiang, Cheng-Ming,Zhou, Lei,Li, Shu,Rao, Li-Lin,&Zheng, Rui.(2015).The hidden opportunity cost of time effect on intertemporal choice.FRONTIERS IN PSYCHOLOGY,6(0),1-7. |
| MLA | Zhao, Cui-Xia,et al."The hidden opportunity cost of time effect on intertemporal choice".FRONTIERS IN PSYCHOLOGY 6.0(2015):1-7. |
入库方式： OAI收割
来源：心理研究所
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