机构

• 自动化研究所 [6]

采集方式

• OAI收割 [6]

内容类型

• 会议论文 [5]
• 期刊论文 [1]

发表日期

• 2017 [1]
• 2016 [2]
• 2015 [3]

学科主题

筛选

浏览/检索结果: 共6条，第1-6条 帮助 条数/页： 5101520253035404550556065707580859095100 排序方式： 请选择题名升序题名降序提交时间升序提交时间降序作者升序作者降序发表日期升序发表日期降序 Exploring the optimal granularity for market segmentation in RTB advertising via computational experiment approach 期刊论文  OAI收割 ELECTRONIC COMMERCE RESEARCH AND APPLICATIONS, 2017, 卷号: 24, 期号: NA, 页码: 68-83 作者:  Qin, Rui;  Yuan, Yong;  Wang, Fei-Yue;  Yuan Yong   |  收藏  |  浏览/下载：34/0  |  提交时间：2017/09/21 Real Time Bidding  Demand Side Platforms  Market Segmentation  Computational Experiment   Optimizing the Segmentation Granularity for RTB Advertising Markets with a Two-stage Resale Model 会议论文  OAI收割 Budapest, Hungary, Oct. 9-12, 2016 作者:  Qin, Rui;  Yuan, Yong;  Li, Juanjuan;  Wang, Fei-Yue   |  收藏  |  浏览/下载：21/0  |  提交时间：2018/01/04 Real Time Bidding  Demand Side Platforms  Market Segmentation  Two-stage Resale Model  Computational Experiment   Exploring Optimal Frequency Caps in Real Time Bidding Advertising 会议论文  OAI收割 USA, 2016 作者:  Qin, Rui;  Yuan, Yong;  Wang, Fei-Yue   |  收藏  |  浏览/下载：31/0  |  提交时间：2017/09/21 Real Time Bidding  Frequency Capping  Computational Experiment Approach  Demand Side Platforms  Computational Advertising   A Computational Experiment Research on Segmenting RTB Advertising Markets 会议论文  OAI收割 Fuzhou, China, Dem. 11-13, 2015 作者:  Qin, Rui;  Yuan, Yong;  Li, Juanjuan;  Rui Qin   |  收藏  |  浏览/下载：25/0  |  提交时间：2016/06/20 Real Time Bidding  Demand Side Platforms  Market Segmentation Granularity  Computational Experiments  Precision Marketing   Research on the Frequency Capping Issue in RTB Advertising: A Computational Experiment Approach 会议论文  OAI收割 Wuhan, China, Nov. 27-29, 2015 作者:  Qin, Rui;  Yuan, Yong;  Wang, Fei-Yue;  Li, Juanjuan;  Rui Qin   |  收藏  |  浏览/下载：25/0  |  提交时间：2016/06/20 Real Time Bidding  Computational Advertising  Frequency Capping  Computational Experiment Approach  Demand Side Platforms   Analyzing the Segmentation Granularity of RTB Advertising Markets: A Computational Experiment Approach 会议论文  OAI收割 Guangzhou, China, Nov. 16-17, 2015 作者:  Qin, Rui;  Yuan, Yong;  Wang, Fei-Yue;  Li, Juanjuan;  Rui Qin   |  收藏  |  浏览/下载：28/0  |  提交时间：2016/06/20 Real Time Bidding  Demand Side Platforms  Market Segmentation Granularity  Computational Experiments  Precision Marketing