机构

• 自动化研究所 [4]

采集方式

• OAI收割 [4]

内容类型

• 期刊论文 [4]

发表日期

• 2017 [1]
• 2014 [1]
• 2012 [2]

学科主题

筛选

浏览/检索结果: 共4条，第1-4条 帮助 条数/页： 5101520253035404550556065707580859095100 排序方式： 请选择题名升序题名降序提交时间升序提交时间降序作者升序作者降序发表日期升序发表日期降序 Competitive Analysis of Bidding Behavior on Sponsored Search Advertising Markets 期刊论文  OAI收割 Competitive Analysis of Bidding Behavior on Sponsored Search Advertising Markets, 2017, 卷号: 4, 期号: 3, 页码: 179-190 作者:  Yong Yuan;  Fei-Yue Wang;  Daniel Zeng   |  收藏  |  浏览/下载：24/0  |  提交时间：2017/11/07 Bid Inflation  Competitive Preference  Sponsored Search Advertising (Ssa)  Upper Bound Nash Equilibrium (Ubne).   Budget Planning for Coupled Campaigns in Sponsored Search Auctions 期刊论文  OAI收割 INTERNATIONAL JOURNAL OF ELECTRONIC COMMERCE, 2014, 卷号: 18, 期号: 3, 页码: 39-65 作者:  Yang, Yanwu;  Qin, Rui;  Jansen, Bernard J.;  Zhang, Jie;  Zeng, Daniel 收藏  |  浏览/下载：32/0  |  提交时间：2015/08/12 Advertising campaigns  budget planning decision analysis  online advertising  operations research in marketing  optimal control  sponsored search  sponsored search auctions   Co-evolution-based mechanism design for sponsored search advertising 期刊论文  OAI收割 ELECTRONIC COMMERCE RESEARCH AND APPLICATIONS, 2012, 卷号: 11, 期号: 6, 页码: 537-547 作者:  Yuan, Yong;  Zeng, Daniel 收藏  |  浏览/下载：75/0  |  提交时间：2015/08/12 Sponsored search advertising  Mechanism design  Co-evolutionary simulation  Niche-based evolution   Pure-Strategy Nash Equilibria of GSP Keyword Auction 期刊论文  OAI收割 JOURNAL OF THE ASSOCIATION FOR INFORMATION SYSTEMS, 2012, 卷号: 13, 期号: 2, 页码: 57-87 作者:  Li, Linjing;  Zeng, Daniel;  Zhao, Huimin 收藏  |  浏览/下载：37/0  |  提交时间：2015/08/12 Keyword Advertising  Stability  Generalized Second-Price  Sponsored Search  Nash Equilibrium