中国科学院机构知识库网格
Chinese Academy of Sciences Institutional Repositories Grid
机构
采集方式
内容类型
发表日期
学科主题
筛选

浏览/检索结果: 共41条,第1-10条 帮助

条数/页: 排序方式:
Time-varying effects of search engine advertising on sales-An empirical investigation in E-commerce 期刊论文  OAI收割
DECISION SUPPORT SYSTEMS, 2022, 卷号: 163, 页码: 15
作者:  
Yang, Yanwu;  Zhao, Kang;  Zeng, Daniel Dajun;  Jansen, Bernard Jim
  |  收藏  |  浏览/下载:26/0  |  提交时间:2022/11/21
Effects of age on memory for pragmatic implications in advertising An eye movement study 期刊论文  OAI收割
JOURNAL OF PACIFIC RIM PSYCHOLOGY, 2021, 卷号: 15, 页码: 9
作者:  
Yu, Jing;  Peng, Xue-Rui;  Yan, Ming
  |  收藏  |  浏览/下载:81/0  |  提交时间:2021/04/19
The Impact of South Korea Golf Resort Social Network Services Advertising and Online Word of Mouth on Consumer Brand Value 期刊论文  OAI收割
SUSTAINABILITY, 2020, 卷号: 12, 期号: 11, 页码: 13
作者:  
Cho, Taesoo;  Cho, Taeyoung;  Zhao, Guosong;  Zhang, Hao
  |  收藏  |  浏览/下载:12/0  |  提交时间:2021/07/09
The Impact of South Korea Golf Resort Social Network Services Advertising and Online Word of Mouth on Consumer Brand Value 期刊论文  OAI收割
SUSTAINABILITY, 2020, 卷号: 12, 期号: 11, 页码: 13
作者:  
Cho, Taesoo;  Cho, Taeyoung;  Zhao, Guosong;  Zhang, Hao
  |  收藏  |  浏览/下载:11/0  |  提交时间:2021/07/09
Dynamics of Online Collective Attention as Hawkes Self-exciting Process 期刊论文  OAI收割
OPEN PHYSICS, 2020, 卷号: 18, 期号: 1, 页码: 6-13
作者:  
Li, Zhenpeng;  Tang Xijin
  |  收藏  |  浏览/下载:29/0  |  提交时间:2020/05/24
A hierarchical framework for ad inventory allocation in programmatic advertising markets 期刊论文  OAI收割
ELECTRONIC COMMERCE RESEARCH AND APPLICATIONS, 2018, 卷号: 31, 页码: 40-51
作者:  
Juanjuan Li;  Xiaochun Ni;  Yong Yuan;  Fei-Yue Wang
  |  收藏  |  浏览/下载:32/0  |  提交时间:2018/09/20
The Reserve Price of Ad Impressions in Multi-Channel Real-Time Bidding Markets 期刊论文  OAI收割
IEEE Transactions on Computational Social Systems, 2018, 卷号: 5, 期号: 2, 页码: 583-592
作者:  
Juanjuan Li;  Xiaochun Ni;  Yong Yuan
  |  收藏  |  浏览/下载:23/0  |  提交时间:2018/09/20
Exploring New Mechanisms for Demand-Side Platforms in Real Time Bidding Markets 会议论文  OAI收割
Jinan, China, Oct. 20-22, 2017
作者:  
Qin, Rui;  Yuan, Yong;  Ni, Xiaochun;  Wang, Fei-Yue
  |  收藏  |  浏览/下载:34/0  |  提交时间:2017/12/29
Revenue Models for Demand Side Platforms in Real Time Bidding Advertising 会议论文  OAI收割
Banff, Canada, Oct. 5-8, 2017
作者:  
Qin, Rui;  Ni, Xiaochun;  Yuan, Yong;  Li, Juanjuan;  Wang, Fei-Yue
  |  收藏  |  浏览/下载:25/0  |  提交时间:2017/12/29
The Impact of Reserve Price on Publisher Revenue in Real-Time Bidding Advertising Markets 会议论文  OAI收割
Banff, Canada, Oct. 5-8, 2017
作者:  
Li, Juanjuan;  Ni, Xiaochun;  Yuan, Yong;  Qin, Rui;  Wang, Xiao
  |  收藏  |  浏览/下载:26/0  |  提交时间:2017/12/29