机构

• 自动化研究所 [33]

采集方式

• OAI收割 [33]

内容类型

• 会议论文 [14]
• 期刊论文 [13]
• 学位论文 [6]

发表日期

• 2022 [1]
• 2018 [2]
• 2017 [8]
• 2016 [8]
• 2015 [4]
• 2014 [5]
• 更多

学科主题

筛选

浏览/检索结果: 共33条，第1-10条 帮助 限定条件 专题：自动化研究所    第一署名单位    第一作者单位    通讯作者单位     条数/页： 5101520253035404550556065707580859095100 排序方式： 请选择提交时间升序提交时间降序发表日期升序发表日期降序题名升序题名降序作者升序作者降序 Time-varying effects of search engine advertising on sales-An empirical investigation in E-commerce 期刊论文  OAI收割 DECISION SUPPORT SYSTEMS, 2022, 卷号: 163, 页码: 15 作者:  Yang, Yanwu;  Zhao, Kang;  Zeng, Daniel Dajun;  Jansen, Bernard Jim   |  收藏  |  浏览/下载：27/0  |  提交时间：2022/11/21 Online advertising  Electronic commerce  Advertising analytics  Business intelligence   A hierarchical framework for ad inventory allocation in programmatic advertising markets 期刊论文  OAI收割 ELECTRONIC COMMERCE RESEARCH AND APPLICATIONS, 2018, 卷号: 31, 页码: 40-51 作者:  Juanjuan Li;  Xiaochun Ni;  Yong Yuan;  Fei-Yue Wang   |  收藏  |  浏览/下载：32/0  |  提交时间：2018/09/20 Programmatic advertising  Ad inventory  Real-time bidding  Private marketplace  Header bidding   The Reserve Price of Ad Impressions in Multi-Channel Real-Time Bidding Markets 期刊论文  OAI收割 IEEE Transactions on Computational Social Systems, 2018, 卷号: 5, 期号: 2, 页码: 583-592 作者:  Juanjuan Li;  Xiaochun Ni;  Yong Yuan   |  收藏  |  浏览/下载：23/0  |  提交时间：2018/09/20 Ad Impression  Publisher  Real-time Bidding  Reserve Price  Revenue Maximization   Exploring New Mechanisms for Demand-Side Platforms in Real Time Bidding Markets 会议论文  OAI收割 Jinan, China, Oct. 20-22, 2017 作者:  Qin, Rui;  Yuan, Yong;  Ni, Xiaochun;  Wang, Fei-Yue   |  收藏  |  浏览/下载：34/0  |  提交时间：2017/12/29 Real Time Bidding  Two-stage Resale Model  Demand Side Platform  Pricing Mechanism  Bidding Mechanism   Revenue Models for Demand Side Platforms in Real Time Bidding Advertising 会议论文  OAI收割 Banff, Canada, Oct. 5-8, 2017 作者:  Qin, Rui;  Ni, Xiaochun;  Yuan, Yong;  Li, Juanjuan;  Wang, Fei-Yue   |  收藏  |  浏览/下载：26/0  |  提交时间：2017/12/29 Real Time Bidding  Demand Side Platform  Revenue Model  Two-stage Resale  Strategy Optimization   The Impact of Reserve Price on Publisher Revenue in Real-Time Bidding Advertising Markets 会议论文  OAI收割 Banff, Canada, Oct. 5-8, 2017 作者:  Li, Juanjuan;  Ni, Xiaochun;  Yuan, Yong;  Qin, Rui;  Wang, Xiao   |  收藏  |  浏览/下载：26/0  |  提交时间：2017/12/29 Exploring the optimal granularity for market segmentation in RTB advertising via computational experiment approach 期刊论文  OAI收割 ELECTRONIC COMMERCE RESEARCH AND APPLICATIONS, 2017, 卷号: 24, 期号: NA, 页码: 68-83 作者:  Qin, Rui;  Yuan, Yong;  Wang, Fei-Yue;  Yuan Yong   |  收藏  |  浏览/下载：27/0  |  提交时间：2017/09/21 Real Time Bidding  Demand Side Platforms  Market Segmentation  Computational Experiment   Improving Auction Mechanisms for Online Real-Time Bidding Advertising with a Two-stage Resale Model 会议论文  OAI收割 Toulouse, France, 2017-7 作者:  Qin Rui;  Yuan Yong;  Wang Fei-Yue   |  收藏  |  浏览/下载：19/0  |  提交时间：2017/09/21 Research on Information Structure of Programmatic Advertising Markets 会议论文  OAI收割 Toulouse, France, 2017-07 作者:  Li Juanjuan;  Yuan Yong;  Zhao Xueliang;  Wang Fei-Yue   |  收藏  |  浏览/下载：26/0  |  提交时间：2017/09/21 A Probabilistic Mechanism Design for Online Auctions 期刊论文  OAI收割 IEEE ACCESS, 2017, 卷号: 2017, 期号: .5, 页码: 10782-10794 作者:  Zhang, Jie;  Li, Linjing;  Wang, Fei-Yue   |  收藏  |  浏览/下载：22/0  |  提交时间：2017/09/12 Mechanism Design  Online Auctions  Randomized Mechanisms  E-commerce  Computational Experiments  Probabilistic Mechanism Design